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Tutorials, comparisons, and strategies for B2B data research, event intelligence, and building your data edge.

Why a Foreign Exhibitor Is the Clearest Market Entry Signal There Is

Featured · Playbook

Why a Foreign Exhibitor Is the Clearest Market Entry Signal There Is

A company exhibiting outside its home country has already spent money to enter that market. Here is how to pull that list and cut it to the ones with no channel yet.

Oct 5, 202611 min read
How to Turn a Dealer Locator Into a List of Companies That Need You

Guide

How to Turn a Dealer Locator Into a List of Companies That Need You

Manufacturers publish exactly who sells for them, country by country. The countries missing from that list are the pitch. Here is how to read it at scale.

Oct 5, 202610 min read
How to Find Distributors When Nobody Calls Themselves a Distributor

Playbook

How to Find Distributors When Nobody Calls Themselves a Distributor

Distributors describe themselves as solutions providers, partners and specialists. Here is how to identify them from what they do rather than what they claim.

Sep 28, 202611 min read
How to Build a Prospect List from Public Review Sites

Guide

How to Build a Prospect List from Public Review Sites

Review sites publish what customers complain about, dated and at volume. Here is how to turn a category page into a scored list, and what to do with the reviews.

Sep 28, 202610 min read
Why a New Executive Is the Strongest Buying Signal You Are Ignoring

Strategy

Why a New Executive Is the Strongest Buying Signal You Are Ignoring

When a company hires a new VP of Sales or Head of Operations, budgets move within ninety days. Here is how to track leadership changes and turn them into a prospect list.

Sep 21, 202611 min read
How to Build a Prospect List from Trade Association Directories

Playbook

How to Build a Prospect List from Trade Association Directories

Industry associations publish vetted member lists that almost nobody scrapes. Here is how to turn a members page into a scored, verified prospect list.

Sep 21, 202611 min read
How to Find Companies by the Technology They Use

Playbook

How to Find Companies by the Technology They Use

The software a company runs is public, specific and easy to check. Here is how to build a prospect list from tech stack data, and why it beats firmographics for most B2B offers.

Sep 18, 202611 min read
Where AI Should and Should Not Touch Your Prospect Data

Strategy

Where AI Should and Should Not Touch Your Prospect Data

AI is very good at reading the web and very bad at knowing when it is wrong. Here is the line between the work you can hand it and the work you still have to check yourself.

Sep 15, 202611 min read
How to Get a Verified Work Email for Every Row: A Waterfall Tutorial

Tutorial

How to Get a Verified Work Email for Every Row: A Waterfall Tutorial

A step by step walkthrough of building an email waterfall: chaining providers so each one only runs when the last found nothing, verifying what comes back, and reading catch all and risky results properly.

Sep 11, 202611 min read
Hiring Signals: What a Job Ad Tells You That a Database Cannot

Playbook

Hiring Signals: What a Job Ad Tells You That a Database Cannot

A job advert is a company telling you what it is about to spend money on. Here is how to read one, which roles actually predict a purchase, and how to turn a careers page into a scored prospect list.

Sep 8, 202611 min read

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