Guides
Who sells what, through whom, and where they meet
Eleven methods for finding channel partners, suppliers, and the companies that fill an event. Each one starts from a public list, then shows how to verify it.
Find channel partners
How to find distributors for your product
A method to find and verify distributors, importers and agents in any country, from brand partner pages, registries and exhibitor lists.
Read the guideHow to find the right brands to distribute
How importers and distributors find brands that are actively seeking partners, using exhibitor lists, national pavilions and coverage gaps.
Read the guideHow to choose the right trade show to exhibit at (or attend)
Pick trade shows by the partners you will meet, not by claimed attendance. Read the exhibitor list, the buyer program and the cost per meeting.
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Find suppliers
How to find the right manufacturer for your product
Map clusters, sourcing-fair exhibitor lists and certification registries to find real factories, and tell them apart from trading companies.
Read the guideHow to choose the right OEM or ODM partner
OEM versus ODM, how to find who already manufactures for brands like yours, and how to select on references, IP terms and quality systems.
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Grow your event
How to find exhibitors for your event
A mapping method for organizers: adjacent exhibitor lists, national pavilions and distributor lists, verified and prioritized before you sell.
Read the guideHow to find the right sponsors for your event
Find serial sponsors by reverse-engineering adjacent events, add regional budget signals, and reach the person who owns the sponsorship.
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Go further
How to verify a supplier you met at a trade show
A verification checklist for companies you meet at trade shows: legal entity, participation history, and the red flags that expose ghost companies.
Read the guideHow to find buyers at trade shows
Build a named buyer list before the doors open, pre-book the meetings, and follow up within a week.
Read the guideHow to evaluate a brand before you distribute it
How distributors check whether a brand is actually investing in their market before they sign.
Read the guideHow to enter a new market through trade shows
A twelve-month sequence: read the market from its exhibitor lists, visit before you exhibit, verify the channel, then book the booth.
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