Lesson 1.4.6
Let an agent triage the replies
What this costs
The triage column runs per reply, which is a small fraction of the rows you sent to.
Before you start
A campaign that has been running long enough to have replies in the Inbox.
Replies arrive faster than anyone sorts them, and the ones that get lost are almost always the wrong person referrals, which are the most valuable thing in the inbox. An agent can sort them into buckets in seconds. The decision about what to send stays yours.
Read this reply and return exactly one of: INTERESTED, NOT_NOW, WRONG_PERSON, OUT_OF_OFFICE, UNSUBSCRIBE, OTHER. WRONG_PERSON means they named someone else to talk to. Return the single word and nothing else.
What each bucket is for
| Bucket | What it means | What you do with it |
|---|---|---|
| INTERESTED | They want to talk | Answer it yourself, today |
| NOT_NOW | Right person, wrong month | Set a date and stop sequencing them |
| WRONG_PERSON | They named somebody else | The most valuable bucket. Forward it, with a name attached |
| OUT_OF_OFFICE | Auto reply | Not a reply. Resume after their return date |
| UNSUBSCRIBE | Stop | Suppress globally, not just in this campaign |
| OTHER | Anything else | Read them yourself, they are usually few |
The agent sorts. It does not answer. Every message that goes back out is still one you wrote or approved, which is what keeps the channel worth having.
Check yourself
0 of 3 answered1.Why does the triage prompt insist on one word from a fixed list?
2.Which bucket is described as the most valuable?
3.Why is an out of office auto reply a problem for a reply branch?
Try it yourself
Run the triage prompt across a week of replies and count how many landed in WRONG_PERSON.
- You have done it when
- You find at least one referral you had not actioned, with a name in it.
- Credit budget
- One column across the replies only, not the whole list.